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Time to Change the Channel

The Quality of DVD with the convenience of the Internet

If you have pre-recorded video content that has an audience, then Lasoo is perfect for you. Your content can be movies, TV shows or any other video. It doesn't matter if your content is already widely distributed or severely under-distributed, with a relatively low-cost entry point for viewers, you can reach your audience with on-demand video through Lasoo.

Launch a Lasoo Channel

Never before has it been easier or less expensive to have your own TV channel. Have you always wanted to distribute your content on TV? Now, you can bring your entire collection of content to viewers, directly to their television sets. By launching a Lasoo channel, you can build your brand and earn revenue by delivering high-quality, on-demand video to viewers.

Extend Your Audience Lasoo lets you harness the worldwide reach of the Internet to market and deliver niche video content to any demographic without regard to geography.
Control your pricing Lasoo knows that not all content was created equal, so you are free to experiment with various pricing models like rentals, purchases and subscriptions, and to set prices that are appropriate for your content.
Control your costs Unlike DVD’s, Lasoo requires no upfront investment in manufacturing and distribution. With Lasoo you only incur costs when your programs generate revenue.
Thrill your viewers Lasoo delivers the high quality full-screen SD and HD television experience that viewers crave.

How much content do I need to have a channel on Lasoo?

Channels are essentially branded collections of content, but within that description there's a great deal of flexibility. Lasoo can support a variety of content models:

  • a collection of small films
  • an extensive film library
  • a TV mini-series
  • a TV series with hundreds of episodes
  • a video library of themed events (sports, concerts, lectures, etc.)
  • ...and just about anything you can imagine in between and beyond.

Unlike traditional television, on-demand television doesn't require content to be scheduled 24 X 7. A Lasoo channel might carry far more content (like an archive or library) or far less. Content providers decide for themselves. However, for those content providers who only have a single film or an extremely limited amount of content, Lasoo may be able to find an existing channel that can distribute your content.

Security

Lasoo uses Microsoft® Windows Media® Digital Rights Management (DRM) technology, which is the industry standard for DRM, to secure all content. By comparison, DVDs are highly vulnerable to piracy, since their "encryption" is long-broken and DVD duplication software is widely available. Microsoft DRM uses a much stronger encryption methodology that makes piracy difficult. In addition, Lasoo's virtual set-top box technology restricts access to the Windows Media files, making unauthorized copying even more difficult. You can read about Microsoft DRM in more detail at Microsoft's site.

For more information for Lasoo Content Providers and licensing options, visit please see our Content Provider FAQ. If you'd like to discuss becoming a Lasoo Content Provider, please contact us at content@lasoo.com.


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